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(South Africa) Cassper Nyovest claims Radio boycott his music

Not enough problems I guess!

In 2004 he was a member of a group called Childhood Gangsters (CHG), which disbanded. He then joined an eight-member group, Slow Motion, which included the production team, Ganja Beatz.

South Africa’s music community is coming out strongly against the state broadcaster, calling for an urgent change in policy to ensure that more local content and less American music is played on local radio.

As rapper Cassper Nyovest continues to work on his third studio album, he has once again accused radio compilers of not giving his music enough respect.

Motswako rapper HHP spotted Nyovest at a performance. HHP was impressed and featured him on “Wamo Tseba Mtho” on his album Dumela. Nyovest embarked on international tours with HHP where he gained exposure as an artist.

The Doc Shebeleza hitmaker is one of the best-selling artists in the country but told fans recently that he hardly hears his music on radio.

Responding to one fan’s suggestion that radio compliers had largely ignored Cassper’s second album, Refiloe, Cassper said that radio should have celebrated his songs more.

The situation seemed to get better late last year when Cassper decided to personally deliver his latest single, Abashwe, to radio stations and begged fans to request the song on radio shows.

Cassper later called on fans to let him know when a station played his music and then documented it on his Twitter page.

In 2013, he released “Gusheshe” as the first official single from his debut album, Tsholofelo. The single was well received and playlisted across various radio stations in South Africa. It was accompanied by a music video which premiered on Vuzu’s V-Entertainment.

Radio stations have yet to responded to Cassper’s complaint but SABC spokesperson Kaizer Kganyago told TshisaLIVE that playlists were decided by each station according to what they felt was appropriate for their audience.

“If your music fits the criteria, it will be playlisted. But if it is not, you must go back and ask them why it was not playlisted and they will tell you,” Kaizer said.

 

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